Serving an elderly community is a unique type of business to offer. It’s important to know your audience before you begin marketing campaigns. Though it is difficult to know that for many businesses – everyone could be a target. For instance, if you sell pastries, you have a wide range of people to serve, even…
Starting a business is an exciting chapter for anyone. Our minds are occupied with day dreams of what the future may look like. We see ourselves working in a home office or tending the register’s ending cash flow, right after flipping the “Open” sign to “Closed”. We dream about buying the items first on our…
If this is your first start-up, you may or may not know this one thing that people hardly talk about – and it’s a major trait in the health of your business. You need to learn how to charge for services. They say wisdom comes with age, but we believe wisdom comes with how we…
Beginner CEO’s and owners of start-up companies wear many hats. If you don’t have the capital before you launch, your hands are in bookkeeping, labor, delivery of products or services, customer service, administration, marketing, and even janitorial work depending on what you’re in business for. Even if you do have the initial investment, you’d still…
We’ve read books on start-ups and those embarking on the self-employment journey countless times, and they usually have something in common: Each author shared a piece of their story where in the beginning – and for some time after – their diet suffered a bit. Call it a video-gamer diet or not, all stereotypes anyhow,…